When it comes to hotels, Gekko Group is following a dual brand strategy comprising the Roomers (5-star lifestyle) and Gekko House (4-star lifestyle) brand. This approach aims to both broaden the target group of guests and to furthermore diversify the revenue base of the group, compensating for potential demand swings in specific branches of the group.
The combination of extraordinary culinary creations in every location’s restaurant, unique bar spaces as well as the strong character of Gekko Group’s hotel rooms and service offerings creates an outstanding brand based for both, the Roomers Hotels and the Gekko Houses.
